The Conversation Pyramid

In this video you will learn how to avoid the 3 costly mistakes I used to make when I started selling. And I’ve seen countless sales people make the same mistakes. These mistakes cost you a lot of sales and a lot of profit unless you correct them. You can use this framework as a simple checklist to make sure your team are not wasting valuable time in conversations that won’t result in sales.

The conversation pyramid

When you learn and use this simple concept, you’ll have more power and influence in your accounts because you’ll be having the right types of conversations with the right types of customers and prospects. Printers who are not doing this will always struggle to have any power in their market. They’ll never attract a consistent flow of good quality prospects and customers because of their sales and business approach.

The conversation pyramid

Printers who are good at this are the ones with the deep relationships with their target best clients and prospects. And they are the printers who make most of the sales and profits which enable them to make the investments they need to make for the future. And competitors who are not good at this always struggle to achieve their business goals because they never have investment capital to invest in new resources for their business.

The Conversation Pyramid